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IMAGES, GRAPHICS & ICONS

Visuals that look like you.

Image styles, illustrations, infographics, and icon sets in your brand’s style. No costly photo shoot needed: created with AI and finished by us.

No photo shoot

Created with AI, finished by us

All of a piece

One visual world for everything

Sound familiar?

Images decide in seconds whether people recognize you. Still, a lot of brands look thrown together.

01

Stock photos everyone has

The same smiling team shows up on the competition’s website too.

02

Every graphic is different

Colors, style, and fonts change from slide to slide.

03

Icons from five different sets

Sometimes playful, sometimes sharp, never consistent.

04

A photo shoot is too much

Your own images would be nice, but there’s no date, location, or budget for it.

60-SECOND IMAGE CHECK

Do people recognize you by your images?

Quiz placeholder: the questions appear in the preview and on the live page.

WHAT GOOD VISUALS CAN DO

Visuals people recognize.

For your website, social media, and presentations: we make sure your images, graphics, and icons fit together and instantly look like you.

Your own visual world

Images only you have, instead of stock photos everyone knows.

+ What that means

WHAT THAT MEANS:

✓ Define your image style and visual world
✓ Key visuals for campaigns
✓ Subjects that fit your brand
✓ Consistent across all channels

No photo shoot

Created with AI and finished by us. Fast, flexible, and no on-site appointments.

+ What that means

WHAT THAT MEANS:

✓ AI images, professionally retouched
✓ No photographer, no location
✓ Variations in no time
✓ Polished by our team

Infographics that explain

Numbers, processes, and connections at a glance.

+ What that means

WHAT THAT MEANS:

✓ Infographics and charts
✓ Process and flow graphics
✓ For website, social media, and presentations
✓ In your brand’s look

Icons that belong together

One icon set that fits your brand and looks the same everywhere.

+ What that means

WHAT THAT MEANS:

✓ Custom icon sets
✓ Consistent lines and colors
✓ For website and presentations
✓ Expandable when you need more

TWO PATHS

Single visuals or a complete visual world.

Need a key visual or an infographic fast? Then we design exactly that. Want a look that’s all of a piece? Then we build your complete visual world.

PATH 1 · SINGLE VISUALS

Exactly what you need

A key visual for a campaign, an infographic for a presentation, or an icon set for your website. In your brand’s style.

✓ Key visuals and illustrations
✓ Infographics
✓ Icon sets
✓ AI images with retouching
✓ Editing and retouching your photos

PATH 2 · COMPLETE VISUAL WORLD

One style for everything

We define your image style and build a library your team can keep working with on its own. If you want, we keep delivering new visuals.

✓ Define your image style and visual world
✓ Illustrations and key visuals
✓ Infographics and icon sets
✓ Style library, e.g. in Canva
✓ New visuals on an ongoing basis if you want

What does a style library like that look like?

See the style library ↓

STYLE LIBRARY

Everything that makes your brand visible. In one place.

In the end, you don’t just get individual images, you get a style library: colors, image style, icons, and templates, for example in Canva or other tools. That way your team can keep working in your brand’s look on its own.

✓ Colors and image style at a glance
✓ Illustrations and key visuals
✓ Icon set and infographic templates
✓ Clear rules on what fits and what doesn’t
✓ If you want: a prompt library and AI skills for your own images

Ask about a visual world

YOUR VISUAL WORLD

Style library · v1.0

COLORS

#491225

#3E000C

#FFF7C1

#F2B84B

IMAGE STYLE

ICONS

Sample illustration

HOW IT WORKS

Your visual world in five steps

A clear plan, clear coordination. You see first drafts before we scale up.

01

Briefing

Brand, audience, channels, and what you already have.

02

Image style

A mood board and style direction for your visual world.

03

Create

Visuals created with AI and finished by us.

04

Polish

Back-and-forth with you until everything fits.

05

Handover

All visuals plus your style library.

THANK YOU

What our clients say

“

Thanks to the team at The Motto. They built my website quickly and got it exactly right. They were very patient with all my requests, and the result speaks for itself!

Karl Engelke

Managing Director

“

Working together like this is fun! Easy communication, creative ideas (and they actually listened to what we wanted), all at a fair price!

Karin Schlemmer

Marketing Manager

★★★★★

Your visual world is next

We're looking forward to your project, and to seeing your name up here soon.

Start a project →

FAQ

Good to know

Do you need a photo shoot?

No. We create your visuals with AI and finish them in your brand’s style, with no on-site appointments. Of course we also edit and retouch photos you already have.

Don’t AI images look fake?

Not when they’re done right. We retouch every image and make sure it fits your brand and looks natural.

What’s a style library?

A collection of colors, image style, icons, graphics, and templates, set up flexibly, for example in Canva or other tools. If you want, you also get a prompt library and AI skills so your team can create new images in your brand’s style on its own.

Who can use the images?

We sort out usage rights together, based on how you plan to use them.

Do you design infographics for presentations too?

Yes. Infographics, charts, and flow graphics for your website, social media, and presentations, all in your brand’s look.

Can we get more visuals later?

Yes. Your visual world can grow. If you want, we keep delivering new visuals in the same style.

LET'S TALK

Let’s give your brand a face.

Tell us what visuals you need: individual graphics, an icon set, or a complete visual world. We’ll get back to you with an honest take and a clear next step.

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