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Not sure what fits you? We’ll figure it out together.
All services at a glance → Not sure what fits you? We’ll figure it out together.
All services at a glance →WEBSITES THAT WORK
Your website is the center of your visibility. We build websites with a clear strategy behind them, that run smoothly and get found by people, Google, and AI. Relaunch or brand new: done well, and easy to work with.
Google & AI
Found when customers search
Launch & maintenance
We stay by your side
A lot of websites were built once and barely touched since. That costs inquiries and trust every single day, usually without anyone noticing.
01
Customers search for exactly what you offer and end up with the competition.
02
ChatGPT, Gemini, or Perplexity recommend other companies. Yours doesn’t come up.
03
Slow, cluttered, hard to use. Most visitors are gone within seconds.
04
The site looks good but brings in no inquiries. There’s no clear path from the first click to getting in touch.
WHAT A GOOD WEBSITE CAN DO
A good website isn’t a digital brochure. It’s your best salesperson, working around the clock. That’s what we build every site on.
Technically clean and built around what your customers are actually searching for. In your industry and in your region.
+ What that means
WHAT THAT MEANS:
✓ Keyword research for your industry and region
✓ Fast load times, strong Core Web Vitals
✓ Clear site structure for Google
✓ Google Business Profile connected
More and more people ask ChatGPT & co. instead of Google. With clear facts and quotable content, you get mentioned there.
+ What that means
WHAT THAT MEANS:
✓ Structured data for services, location, and FAQ
✓ Content that answers questions directly
✓ Optimized for ChatGPT, Gemini, Perplexity, and Google AI Overviews
Clear messages, strong visuals, and an easy way to get in touch. So interest turns into a conversation.
+ What that means
WHAT THAT MEANS:
✓ Clear user flow and calls to action
✓ Copy that convinces instead of just describing
✓ Contact in a few clicks, on mobile too
✓ Careers section if you want one
Built with WordPress and Elementor. You change text, images, and news yourself, without having to call us for every little thing.
+ What that means
WHAT THAT MEANS:
✓ A clear CMS
✓ Personal training
✓ Updates and security covered
✓ Easy to expand anytime
TWO PATHS TO A NEW WEBSITE
Not every website has to start from scratch. We look at what’s already there and honestly recommend the path that’s worth it for you.
PATH 1
Your content and brand basically fit, but tech, design, and visibility are lagging behind. We keep what works and bring the rest up to date.
✓ Existing content carried over and sharpened
✓ New design, fast and perfect on mobile
✓ Google rankings stay intact, thanks to clean redirects
PATH 2
Your company has moved on, but your website hasn’t. Or you don’t have one yet. We start with a workshop and build a site that fits where you’re headed.
✓ Goals, structure, and copy from the ground up
✓ Custom design in your brand’s look
✓ Built for Google and AI from day one
Not sure what you need? Our free website check gives you an honest answer.
Request a website check →HOW IT WORKS
Simple and transparent: you always know where we are and what happens next. No jargon.
01
We clarify goals, audiences, and site structure. Compact, together, and with a clear outcome.
02
We design your website in your brand’s look. You see early on where it’s headed.
03
We build in the CMS, write, and optimize. SEO basics are in from the start.
04
Go-live with clean redirects and training, so you can manage your content yourself.
05
Updates, security, and further development. We stay by your side after launch, too.
PACKAGES & PRICING
You know up front what you get and what it costs. No hidden costs, no surprises. Hosting, security, and performance are always included for the first year.
START
For a professional presence
one-time, incl. VAT
✓ 3–5 pages for your company
✓ On-brand, based on your existing content
✓ Technically clean, easy to maintain
✓ SEO basics for Google and AI
✓ Hosting, security, and performance included
MOST POPULAR
GROWTH
For companies that want to win new customers
one-time, incl. VAT
✓ 5–8 pages, e.g. with a blog or careers section
✓ Workshop on goals and site structure
✓ Optimized copy, custom design, and graphics
✓ Technical and content SEO with keyword research
✓ Hosting, security, and performance included
PREMIUM
For market leaders and those who want to be
one-time, incl. VAT
✓ As many pages as you need
✓ Content, design, and structure perfectly aligned
✓ Custom features and widgets
✓ In-depth SEO and GEO optimization
✓ Hosting, security, and performance included
Need something in between, an online store, or a single landing page? We’ll put together a custom offer for you.
ONGOING SUPPORT
Launch is where it really starts. With our ongoing support, your website stays secure, fast, and up to date, and grows along with your company. For a fixed monthly amount, predictable and without surprises.
✓ Updates, backups, and security covered
✓ New pages, landing pages, and features
✓ Content updates when you’re short on time
✓ Ongoing SEO improvements
✓ Monitoring and reports you can actually read
✓ One fixed point of contact, no runaround
Works with every package, and for existing websites too.
YOUR WEBSITE YEAR
plannable, month by month
Q1
Secure the basics
UpdatesBackupsSecurity check
Q2
Expand
New landing pageAdd content
Q3
Improve
Load timeSEO fine-tuningUser flow
Q4
Review & plan
ReportingIdeas for next year
Sample yearly plan. We tailor it to your goals.
REFERENCES
A few of our projects. Hover over a website to scroll through the whole page.
Stoxcraft
Company website
Stoxcraft Shop
Online store
Fischer Consulting
Company website
“
Thanks to the team at The Motto. They built my website quickly and got it exactly right. They were very patient with all my requests, and the result speaks for itself!
Karl Engelke
Managing Director
“
Working together like this is fun! Easy communication, creative ideas (and they actually listened to what we wanted), all at a fair price!
Karin Schlemmer
Marketing Manager
★★★★★
We're looking forward to your project, and to seeing your name up here soon.
Start a project →FAQ
Depending on scope, usually 3 to 8 weeks. We set the exact timeline together in the workshop, and you always know where we are.
Tools like ChatGPT, Perplexity, or Google AI Overviews answer questions directly and name companies along the way. With a clear structure, structured data, and quotable content, we increase the chance that yours is one of them. That’s called GEO, generative engine optimization.
Not if it’s done right. We carry over valuable content and set up clean redirects so your existing rankings stay intact.
Yes. We build with WordPress and Elementor and show you in a training session how to update text, images, and news yourself.
Happy to. We write for people and search engines, based on your content and in your brand’s voice. Images, graphics, and videos can come along with it.
Hosting, security, and performance are included for the first year. After that, we’re happy to keep looking after your site, on fair and transparent terms.
FREE WEBSITE CHECK
We analyze your current site and your visibility on Google and in AI, and show you exactly where the potential is. No strings attached, honest, and without the agency theatrics. A few details are all we need.